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1Nathoo S, et al, New Jersey Dental School, UMDNJ (2006), Data on file, Colgate-Palmolive Ltd
2Standard laboratory testing of dentine abrasion versus a leading soft manual toothbrush, Hefferen J, et al University of Kansas, (2006) Data on file, Colgate-Palmolive Ltd
3Standard laboratory testing of bristle stiffness versus a leading soft manual toothbrush, Data on file, Colgate-Palmolive Ltd
4Williams M et al (2004) Compend Contin Dent Educ, 25, 10 (Suppl 2), 22-27
5 Yin W. Am J Dent. 2010; 23 (Spec Iss): 36A-40a.